Fulfil your customer’s every need online with our websites especially tailored to the automotive sector!
A website has become a must-have for car companies. We sometimes call it the online showroom. Among other things, customers use it to check out the stock, request a test drive, make a workshop appointment or look up your contact details. An effective website that looks good on all devices is therefore indispensable.
In the past, this often meant a customised website with the associated costs. But we have developed a solution for this, namely the DDP (the Digital Dealer Platform): an online user-friendly platform for car dealerships which allows you to benefit from developments in an accessible manner, without the high costs of customisation. These websites contain all the features you would like as a car company and can be completely adapted to your own look & feel with design and colouring.
Our organisation developed the Digital Dealer Platform (DDP) and launched it from 2019. With the DDP, we offer car dealers an online platform which they can access easily and then immediately benefit from the powerful and proven advantages that have been developed or implemented for the platform.
It is an umbrella online platform which we continue to develop based on feedback from car dealers, their wishes and our own (user) statistics and insights. This means you benefit from developments that we realise for other car companies but also apply to you, providing constant improvements to your website and the online customer experience!
For the platform, that is based on the extremely stable and secure Drupal framework, we use an ‘evergreen’ strategy through a central code base, allowing our customers to focus on their online business without having to worry about the performance, updates, security and maintenance of their website.
A DDP website contains predefined ‘building blocks’ that can be used on your new website as desired. One block, for example, could be a block with the car stock or a slider. Building blocks have been extensively tested and optimised, and maximise the speed and conversion of your website. Building blocks are generic for all websites, but design, colour and variation give your website its unique and personal character. Specific new desires in relation to implementation and/or the functionality of building blocks are assessed by UnameIT and, if applicable, become available on all DDP websites.
Have you found that you need certain functionalities that the DDP does not provide? No problem. These requirements for building blocks or missing functionalities must be flagged up in the design phase so that an appropriate estimate can be made. Sometimes the DDP needs to be adapted to your wishes to such an extent that a customised website may be a better choice. There are plenty of options!
Do you have a tool that you would like to keep on your new DDP website? Our DDP platform integrates most common third-party tools and applications for the automotive industry. In addition, we will continue to develop the DDP with further or expanded integrations and links together with external developers and providers. We always examine whether a tool can be integrated and how this can be done as seamlessly as possible and advise you accordingly.